On Wednesday around 1:40pm, letters started appearing over downtown Chicago. Coupon Cabin has made it clear that if you need to send a message, write it big!
Five planes flew across the sky, writing a few phrases advertising the venture. Coupon Cabin is possibly one of the biggest competitors against Groupon, the famous Chicago start-up known for revolutionizing online coupons.
How much time and effort went into writing these letters? No one knows, but with the temperature nearing 90°F this afternoon, Chicago was bustling with pedestrians. Among them, the bloggers here at Branding Chicago were impressed.
The photo was taken at Lake and Michigan.
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